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The Buyer’s Guide to Insight Communities

Insight communities go under many names: customer advisory boards, private panels, MROCs, community panels ….

Insight communities are groups of people who agree to take part in research over a period time. They may have thousands of participants or a small group of less than a dozen. They may last a few days or continue for years.

And there are dozens of insight community software platforms.

This course will help you understand the different types of community software and the features they offer. You’ll also get profiles of key players and a framework for choosing the right provider.

Current Status: NOT ENROLLED

Price: £99

Buyers Guide to Insight Communities - Featured Image - Insight Platforms
Course Instructor: Mike Stevens
Founder, Insight Platforms

Mike is a leading adviser and consultant on technology for research and analytics.

Mike Stevens Insight Platforms Headshot

About this Course

What’s in this course

This series of on-demand videos lessons will explain the different types community platform and the features they offer; then go through a profiles of 15-20 different platforms; and finally give you a framework and checklist for choosing the right software.

Who this course is for

This course is for anyone interested in insight communities: researchers, designers, moderators, marketers, insights managers, consultants, freelancers … and anyone else.

What you will learn

  • The different types of community platform and service provider
  • How to prioritise needs and selection criteria
  • Key features and differentiators of leading platforms
  • Questions to ask suppliers

Topics you will cover



Mike Stevens

Founder, Insight Platforms and What Next Strategy & Planning

Mike is a leading consultant and publisher at the intersection of technology, research and analytics.

He has over 20 years’ experience in agencies, software and consulting firms including Kantar, Alida (formerly Vision Critical) and KAE: Marketing Intelligence.

He works with research teams, technology companies and agencies to help them build skills, choose partners and plan for change.

His website, Insight Platforms, is the leading directory, events and e-learning resource for digital research methods and tools.


Course Access

  • Choice of live sessions to suit all timezones

  • On-demand videos and all materials

  • 12 months access


You will have 12 months to complete the course from the time you enrol.

Please contact us using the form below with your request and we will provide a bulk enrolment quote.


Send us a message and we’ll get back to you as quickly as possible.


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