Nov 23rd & 25th | 9am-12pm EST | 2pm - 5pm UK
Applying Insights from Behavioural Science to Marketing
A two-part virtual workshop: an introduction to the field of behavioural science as it applies to marketing, using a simple framework to make sense of academic findings.
Richard, Behavioural Science Expert
For marketers, researchers and insight managers who need to brief data scientists. Understand machine learning methods, learn which business issues they can be used for and apply data science to real marketing situations.
Free course for researchers, consultants and insight managers. Learn about the Analytic Translator role, common data sources, machine learning methods and challenges when working with data scientists.